More Demographics Request

["Kris Ames" <kris@cioe.com>]

Guys,

I got a reply from the Wizards of the Coast about gamer statistics. 
I thought you would like to see them.

-Kris

----------
> From: Tyler Bielman <bielman@wizards.com>
> To: Kris Ames <kris@cioe.com>
> Subject: Re: Demographics Request
> Date: Tuesday, July 28, 1998 3:22 PM
> 
> Hey Kris,
> Sorry so tardy...
> 
> > What is the average age and age range of role-players today?
> > What percentage is male?
> > What is the education level of the average gamer?
> > What is the profession of the average gamer?
> 
> 
> RPG Consumer Profile Information:
> 
> % of US individuals who play role-playing games:  1.8% or
4,844,673 individuals*
> (% of US individuals who play games:  56.5%)
> 
> *Based on U.S. Bureau of Census population projection of
269,148,553 for 2/98.
> 
> % Male			74%
> Median Age		25
> Average Age when started playing RPGs	15
> Median Household Income	$40,000
> 
> % in Grade School			11%
> % in or didn't complete High School	25%
> % graduated High School		13%		
> % some College			20%
> % graduated 2-yr College		  7%
> % graduated 4-yr College		16%
> % Post Graduate Degree		  8%
> 
> Occupations:  We haven't collected that data except for one
specific data
> point--in the national study we found that 2% were employed in the
gaming
> industry.  
> 
> 
> > If Wizards of the Coast has a generic direction, you believe the
> > role-playing market is going what is it.  In other words the
> > role-player of the future will be...
> 
> I cannot answer this question, as it would reveal both our product
strategy
> and marketing strategy for the next 2 years.
> I apologize.
> 
> Hope this helps,
> tb